As a Charlotte, NC marketing agency, we are often face the responsibility of bolstering SEO and otherwise using the internet to reach out to a specifically local audience. Obviously, small business tend to operate primarily on a local level, and one’s internet marketing tactics need to reflect that reality. This [...]
Pretty much everyone wants to be cutting edge. This is as true of life in general and style in particular; and it is especially true of professional web development. Naturally, not everyone can anticipate trends before they happen, but the minimum standard for your web design company should entail staying [...]
It would be interesting to have been a fly on the wall at the meeting that must have taken place between Taylor Swift and whatever social media consultant she retained to help her carry out her rebranding. Most such conversations are probably quite predictable, but in the past month or [...]
A recent HubSpot blog post raised the interesting topic of messaging apps in online marketing campaigns. Depending upon your web marketing company’s quality and breadth of experience, this might be a topic that you haven’t even considered, much less discussed with a social media consultant or other relevant professional. Everyone [...]
Designrfix has just published an article considering the question of how a web designer can leverage effective user experience to influence visitors to his or her own site, or to sites owned by clients. The article starts by pointing to the obvious fact that the role of a web designer [...]
One of the reasons why social media marketing services are so important to the success of a modern marketing campaign is because social media, by its very nature, is a harsh mistress. There is no shortage of examples to cite in support of that claim. One recent story that caught [...]
This week, a thread was started at Reddit which reaches out to SEO service providers and all sort of people who have used an SEO company for their own site. It apparently seeks to get a full account of the worst practices within that industry, either so past clients can [...]
When contemplating an internet marketing strategy, it should be obvious that social media needs to be a part of it. But while this is a fact that most site owners and all online marketing experts are likely to take for granted, it’s not quite as certain that they will understand [...]
On Friday, a blog post at the tutorial website Envato Tuts+ introduced readers to the concept of “gamification” in website and mobile app development. The concept itself is likely familiar to you, even though the term may not be. It refers to integrating achievements or milestones into an app development [...]
There are a near-infinite number of would-be case studies in social media marketing, which could be discussed on a blog like this one. Each one has the potential to illustrate concrete strategies and principles that could be applied by a social media agency or internet marketing firm. Sometimes it is [...]
