Web development thrives on taking advantage of the most cutting-edge digital technologies. But sometimes the cutting edge is not as sharp as it appears at first glance. Large language models, or so-called A.I., have been touted as the next big thing and a quantum leap forward for web development and [...]
Social media marketers have found very fertile soil for their efforts on TikTok in recent years. But with last month’s passage of legislation mandating the sale of the company’s US operations by Chinese-headquartered ByteDance, the future of that platform – and its ads – is very much in doubt. So [...]
Discussions about Artificial Intelligence have become quite pervasive in recent months. Naturally, many of those discussions have focused on the technology’s possible impact on various industries, especially those in the digital landscape. Additionally, many of the contributors to those discussions have been enthusiastically advising business owners and digital marketing professionals [...]
From recent research into digital marketing trends, there is newfound support for what we have been reporting at this blog over a period of years. The entire landscape of the industry is transforming to become potentially unrecognizable to people who were starting campaigns ten or even just five years ago. [...]
Social media platforms have been getting more acrimonious for a very long time. This has arguably had a damaging effect on social cohesion, individual psychology, and on a different note, marketing opportunities. It’s an unfortunate fact for web service providers that one of the costs of doing business today is [...]
Running a successful business means knowing when to hire help. As tempting as it is to do everything yourself, no single person has the time—or expertise—to tackle all of their essential business tasks on their own! Hiring freelance workers is a fantastic way to acquire the talent your business [...]
Last week, social media marketing featured prominently in a number of British news outlets. The country’s Advertising Standards Agency had just announced new regulations which prompted explanatory articles in the media and in trade publications. The details may affect campaigns being run by certain social media marketing companies for certain [...]
Forbes recently examined emerging opportunities for digital marketing with an article that focused on the future potential of virtual reality and augmented reality. The article looked at various industries that seem especially well-poised to take advantage of those technologies. And naturally, it pointed to some of the ways in which [...]
The explosion of the gig economy makes it easier for people to become small business owners. Armed with a website and a few of the right business tools, nearly everyone has the opportunity to enjoy the freedom of working for yourself. Our tips will help you get started in [...]
More and more of today’s work is happening in the digital world. From editing files in the cloud to employees working from all over the globe, there are a lot of benefits to embracing the way that digital can boost your bottom line. Managing a team of remote workers [...]
