Unfortunately, the novel coronavirus remains a major issue for Charlotte and the rest of North Carolina. The state’s Department of Health and Human Services just recorded its third-highest daily increase in cases – the most since July 18. Even more unfortunately, some of the outbreaks around Charlotte have been linked [...]
First there were boycotts of Facebook to challenge digital marketing on that platform. Now TikTok is under fire from an entirely different source, for entirely different reasons, and with even more dramatic potential consequences. The short video-sharing site is under fire in the US because President Trump has singled out [...]
Facebook advertising has been targeted for boycott. Online businesses and social media marketing companies will have to consider how to respond. There may be reasons to participate or not participate which stem from your own personal ethics, or from commercial considerations. One should always hope to avoid situations where these [...]
Social media marketing services have been essential to most businesses for many years. But during the coronavirus pandemic, as social distancing remains necessary, it has literally become a matter of financial survival for some people. In a previous post, we discussed the different kinds of social media marketing services that [...]
Should a social media marketing agency care about the profitability of the platform it uses? This is a very relevant question in the wake of recent efforts by Twitter to raise its profile and continue bolstering its stock price. Shares rose 13 percent this past Tuesday, according to Reuters, [...]
