Web design consists of a small number of top-line features that get most of the attention from both site owners and everyday visitors, plus a large number of features that are potential impactful despite being fairly easy to overlook. Typography is one of the items in the latter category, and [...]
Template-based, do-it-yourself web design is increasingly accessible, but custom web design still offers benefits that its simpler alternative does not. As the name suggests, one of those benefits is customization – not just for yourself but for the visitor. And not just for the visitor as an individual, but also [...]
If your business suffers from serious web design issues, the consequence could stretch beyond the occasional lost conversion. It might be tempting to assume that mere functionality is sufficient and that anything else is just a bonus, but the fact is that if your site works but still annoys its [...]
What can a small Charlotte web design company learn from some of the world’s most heavily-trafficked sites? There probably isn’t a lot of overlap in the actual design of a local ecommerce site and, say, YouTube. But there are general lessons that tech giants can communicate through their approach [...]
As we’ve noted before on this blog, a digital marketing campaign often starts with a company’s web developer. And by extension, a mobile marketing campaign should often begin with well-tailored mobile web design. Broader practices should be built upon design principles that keep your specific target audience in mind. And [...]
On Friday, a blog post at the tutorial website Envato Tuts+ introduced readers to the concept of “gamification” in website and mobile app development. The concept itself is likely familiar to you, even though the term may not be. It refers to integrating achievements or milestones into an app development [...]
