As we’ve noted before on this blog, a digital marketing campaign often starts with a company’s web developer. And by extension, a mobile marketing campaign should often begin with well-tailored mobile web design. Broader practices should be built upon design principles that keep your specific target audience in mind. And [...]
If mobile apps are part of your marketing strategy, there is recent news that may be quite significant to your Android app developer. As TechCrunch reported on Wednesday, Google has rolled out a number of new tools and features for Android app developers. Particularly prominent among these are features that [...]
Last week, an article appeared at Marketing Land that really showcased the value of internet marketing in today’s business landscape. The article explained that according to the latest statistics, digital advertising now accounts for more than half of all advertising sales throughout the United States. This goes to show that [...]
Facebook, Twitter, and the other giants of social media are still in the midst of a period of transition following all the fallout from scandals related to election meddling. It remains a challenge for web marketing firms in the US to understand how the ongoing changes will affect social media [...]
Over the past few months, Facebook has increasingly come under fire following revelations about the extent to which user data and on-site interactions had been exploited and manipulated, particularly in the run-up to the 2016 presidential elections. Being a Charlotte, NC internet marketing company, we feel only barely insulted from [...]
If you’re reading this article soon after its posting, allow me to wish you a Happy New Year. May the future look bright and may all your resolutions be successful, particularly those that involve web development, internet marketing, and generally driving more of the right type of traffic to whatever [...]
Any given town can be expected to have both positive and negative aspects of its public image. In fact, this is also true of any given brand. There are lessons to be learned from that simple truth, and we would like briefly examine them as they apply to Charlotte, NC [...]
